How to Boost Your Online Business During Coronavirus Crisis

Hey guys! I know I’ve been fairly silent through this scary and uncertain time, but I just wanted to hop on here and say I am thinking of all of you. 

We will get through this. I know we will. There are so many questions and little answers at this point. While I know its hard to push through and stay positive during these tough times, I do want to encourage those who are feeling lost to use this time spent self-isolating to update your backend systems, websites, etc,. 

I personally struggle when I’m not busy or continuing to be creative. I compiled a list of all my back-end to-do’s that I do before/during/after I finish a project and how I stay up to date. I’ll be listing those at the end of this blog. Sharing in hopes it inspires you to work on your business or implement some parts to your process in the future. 

This is primarily wedding photographer focused, however I think a lot of it can be transferred to other creative fields. 

Love you all. Wash your hands and be nice to people.

BLOG – You SHOULD be doing this all year round, but no better time to start than the present. I highly encourage blogging while everyone is quarantined and playing on their phones.

BLOG TIPS:

• BLOGSTOMP OR PUT PHOTOS INTO NEAT (NOT CLUTTERED COLLAGE)
• 300 WORD MIN TO BE FOUND ON GOOGLE
• KEYWORDS RELATED TO LOCATION / CONTENT
• SEO & ALT WORDS IN DESCRIPTIONS IN EACH PHOTO ON BLOG

USE YOUR COLLAGES TO:

• PUT PHOTOS INTO BLOG
• PUT INTO FACEBOOK ALBUM WITH BLOG LINKS IN DESCRIPTION
• PUT INTO GOOGLE BUSINESS PHOTOS (YOU CAN HAVE UNLIMITED AMOUNT)
• INTO GOOGLE BUSINESS POST W/ BLOG LINK & DESCRIPTION (YOU WILL NEED A BUSINESS ACCOUNT FOR THIS-IF YOU HAVEN’T SET ONE UP, NOW IS YOUR TIME)
• LINK/SHARE PHOTOS TO PINTEREST AND INCLUDE BLOG LINK

FOR PHOTOGRAPHERS & EVENT PROFESSIONALS:

• BLOG WEDDINGS WITHIN 48 HOURS, TAG COUPLE, & SHARE ON PERSONAL
• TAG & CREDIT VENDORS IN POST & BLOG 
• EMAIL COUPLE ‘SNEAK PEAK’ LINK TO BLOG & THANK THEM FOR THEIR TIME
• ENGAGEMENTS/SESSIONS: BLOG WITHIN 3 DAYS 
• SHARE ‘EXPERT’ INFO (TIPS, TRICKS, EDUCATION) 

INSTAGRAM FOR BUSINESSES:

• POST DURING ‘KEY’ TIMES BASED ON PERSONAL ANALYTICS 
• ENGAGE WITH SIMILAR POSTS FOR NEXT THIRTY OR SO MINUTES
• COMMENT THOUGHTFUL/REAL COMMENTS 
• USE RELEVANT HASHTAGS 
• TAG / CREDIT ALL VENDORS, BRANDS, AND PERSONS

I hope everyone finds this helpful and can use some of these tips to implement a system for their business.